We were hired by the United Nations to create a logo for a new program called STRIVE, which stands for “The Strengthening Resilience Against Violent Extremism in Asia”. The STRIVE program is a joint EU-UN partnership, contributes to Preventing and Countering Violent Extremism (PCVE) across the globe. The logo is not only used across the digital sphere but also in the actual worldwide locations where the STRIVE program is being run.
The final logo features a dandelion, which symbolizes strength and
peace. Dandelions grow across the globe; they are so common and can thrive in difficult conditions.The design also includes figures of people joined together in a circle of unity.