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PERSONAL BRANDING

THE POWER OF ONE

These days individuals have more power than ever in their personal branding. The internet is a vast oasis of opportunities to showcase yourself in unexplored territories. The prospects are endless for individuals, as the old days of power and influence controlled by a very limited media are over. Ranging from getting into a prestigious university to catapulting a product to make billions, personal branding is key for each of us in a way we are just beginning to fully understand.

WHAT IS PERSONAL BRANDING?

Branding is not just a logo and collateral. A logo is just one incremental step towards developing a strong brand identity.  A company brand also includes all content that is shown to the outside world. With billions of businesses trying to make a name for themselves, having a strong brand has become crucial for businesses to differentiate themselves from their competitors. Maintaining a companies brand is far reaching, and includes anything that is customer facing and meant to convey an image for potential business.

OUR WORK

“Reputation damage is the No. 1 risk concern for business executives around the world, and 88 percent say they are explicitly focusing on reputation risk as a key business challenge.”

WHY PERSONAL BRANDING? 

These days, your personal branding within the digital world is critical. Personal branding applies to everyone from students to CEO’s. When someone Googles your name, from a prospective employer to a potential customer, what shows up on the first page is way more important then you realize. As design experts, from photography to videos to content writing, we can make you look celebrity worthy and someone people not only trust but aspire to be like. With our ninja SEO skills, we will also optimize your best webpages to control first page results for your name. In short, we can help you can become anything from an influencer to a president- you tell us your aspirations and we will help get you there.

“Of all recruiters, 95 percent believe that the job market will remain or become more competitive. If you don’t stand out online, your competition will.”

PERSONAL BRANDING SERVICES

Image consulting (clothing, make-up, ect)

Photography (headshots, influencer shots, professional editing)

Videos (scripts, videographers, professional editors)

Digital Basics (website design, social profiles, optimization through SEO)

Social Profile Strategy & Content

Digital Branding Crash Courses

Personal strategy & Career Consulting

Life Coaches

  • And more!
OUR WORK

CRITICAL PERSONAL BRANDING STATISTICS

Employees at companies that invest in personal branding initiatives are 27 percent more likely to feel optimistic about their company’s future; 20 percent are more likely to stay at their company; and 40 percent are more likely to believe their company is more competitive.

Of all recruiters, 95 percent believe that the job market will remain or become more competitive. If you don’t stand out online, your competition will.

Seventy-five percent of HR departments are required to search job applicants online.

Sales reps who use social media as part of their sales techniques outsell 78 percent of their peers.

Ninety-two percent of people trust recommendations from individuals (even if they don’t know them) over brands.

On average, employees have 10 times more followers than their company’s social media accounts.

Reputation damage is the No. 1 risk concern for business executives around the world, and 88 percent say they are explicitly focusing on reputation risk as a key business challenge.

Of all executives, 87 percent rate reputation risk as more important or much more important than other strategic risks their companies are facing.

Powerful Visuals increase retention by 42%

The average attention span is 2.8-8 seconds

SELECTED WORK •

OUR WORK

Find us at

351 East 58th Street
New York, NY 10022

Contact

(646) 397-3492
tara@vtlbranding.com

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