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Here’s How You Write Ads for a Book About Writing Ads

Thomas Kemeny gets wonderfully self-deprecating to promote Junior, his guide for new creatives

“Hey Whipple, Squeeze This.” Wait, crap, my publisher is going to kill me. Never mind. Tell everyone to buy my book.

There are a lot of great advertising books, written by really talented people. That’s been done. Who needs another book of seasoned wisdom? I think what makes this book relevant is that I’m not looking back on my career, I’m up to my eyeballs in it.

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