Danny DeVito Is Jersey Mike’s First-Ever Celebrity Endorser
Veteran actor and New Jersey native Danny DeVito grew up mere miles from the original Jersey Mike’s sub shop on Point Pleasant Beach. While that certainly isn’t a requirement to…
Marketing Morsels: Piccadilly Lights for the Queen, Butterfinger’s Baddie, Curious Cucumbers and More
Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsel #1: The Piccadilly Lights go dark for the Queen Piccadilly Lights…
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Open Style Lab Brings Adaptive Fashion to the Runway
Like many major industry events, New York Fashion Week is not regularly considered as the forefront of accessibility and inclusive design. However, a new runway show featuring the…
Bloomingdale’s Creates Futuristic Virtual Store to Celebrate 150th Anniversary
Bloomingdale’s is celebrating its 150th birthday with a futuristic concept that its namesake founder would have had a hard time imagining in 1872. The department store has partnered…
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Do Worry Darling—Is All Press Good Press?
Like many, the drama around Don’t Worry Darling, the new film directed by Olivia Wilde, drew me in quickly. Everywhere you look, whether it’s online, on Twitter and of course on
Standalone Facebook Gaming App to Be Shuttered Oct. 28
Meta is pulling the plug on its attempt to carve into Twitch’s niche, saying last week that its standalone Facebook Gaming application will be shut down Oct. 28 and pulled from the…
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Cinema Pre-Show Ads Have Gotten Longer—Here’s Why
During the opening weekend of Jordan Peele’s new thriller Nope, 100 movie theaters across the country aired short films sponsored by the job search site Indeed. The brand bought out…
Nike and Zendaya Honor Serena Williams in New Brand Film
As Serena Williams wraps up her historic tennis career, some of her biggest brand partners are taking a moment to celebrate her legacy both on and off the court. Nike is doing its part…
Marketing Morsels: DraftKings’ Fresh Ball Smell, Flies Love Truly, Corn Kid Campaigns and More
Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsel #1: DraftKings wants tennis fans to smell like balls DraftKings is…
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