In the new video game Humankind, you can chart your own path for our species, and while the milestones might look familiar, the nations achieving them are far from predictable. French…
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It has often been said that shared meals are capable of bringing people together in surprisingly meaningful ways. Leaning into this basic truth, French grocery chain Intermarch?…
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There are few places in the world that are better to visit in the fall, or that have more vibrant downtowns for that matter, than New York. That’s why Manhattan’s Financial District…
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Brands can no longer afford to focus only on either brand marketing and performance marketing if they want to survive. Consumers are no longer willing to have a strictly transactional…
Breath mint brand Tic Tac has often relied on the portability of the product and the amount of calories in a mint as a marketing strategy and selling point. Since the brand’s…
Editor’s note: This piece is part of a weekly Voice series by Rishad Tobaccowala, the author of Restoring the Soul of Business: Staying Human in the Age of Data. There are four…
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Universal Pictures is using augmented reality to put you at the center of your own horror movie through a new promotion for the upcoming horror film Candyman, directed by Nia DaCosta…
According to many recent reports, Facebook and Twitter make up for the vast majority of misleading quotes about vaccines. There have been many attempts to curb this by medical…
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Afterpay will introduce ads to its app for the first time with a new option that lets retailers buy featured placements for promotions and products through a pay-per-click model. The…
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Brands, marketers and content creators alike have come to recognize that strolling down memory lane can be a powerful tool when working to form an emotional connection with consumers….
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