On the Adweek Podcast: Is Popeyes’ Chicken Sandwich Worth the Hype?
Plus, let the streaming wars begin (in earnest) » Read More
![what-shoppers-want:-customization,-coupons,-digital-[infographic]](https://vtlbranding.com/wp-content/uploads/2019/08/6350/what-shoppers-want-customization-coupons-digital-infographic.jpg)
What Shoppers Want: Customization, Coupons, Digital [Infographic]
Shoppers today are driven by the use of coupons, the ability to customize their shopping experience, and the ability to make purchases digitally. Check out findings from the annual “Promotions […]
Xfinity Filmed an Ad at Ferris Bueller’s House, but It’s Not the Principal Sneaking In
When last we saw someone trying to sneak into Ferris Bueller’s house, it was Principal Ed Rooney hoping to prove that the high school rapscallion was faking his illness to […]
BlueFocus and Legacy Combine to Form Blue Impact
Holding company includes We Are Social, Fuseproject, Madhouse, Eleven and Cossette » Read More
Agencies and Designers Aren’t Thrilled With New York’s Redesigned License Plate Options
The state of New York is putting the future of its license plate in the hands of its own residents. Gov. Andrew M. Cuomo recently announced his plans to let […]
Google Removed 210 YouTube Channels for Coordinated Activity Related to Hong Kong
Twitter and Facebook made similar moves earlier this week » Read More
After a Nearly 30-Year Advertising Hiatus, Dum Dum Lollipops Are Back
The brand is running ads on digital and social channels According to Lindsey Smith, co-founder of Smith Brothers, Dum Dums chose the agency partly because of its extensive CPG experience […]
Facebook Again Tries to Clarify When It First Knew About Cambridge Analytica
Social network disputes timeline of events » Read More
75% of Estée Lauder’s Marketing Budget Is Going to Influencers
CEO Fabrizio Freda revealed commitment to them in an earnings call » Read More
Nine Cringey Mistakes in Marketing Writing and Content
Creating content that engages readers isn’t easy, especially today. In our haste to create fresh, useful content, we make mistakes. But our audiences don’t want to waste time on substandard […]