Politico Europe announced today that Nicolas Sennegon was its new chief revenue officer. Sennegon previously served as chief commercial officer at The Economist Group. Top line…
Source link
NBCUniversal is furthering its commitment to local ad sales, officially rolling out a 100% move to impressions-based buying for all local advertising campaigns on its 42 NBC and…
Clubhouse is a new social networking application built around audio conversations. It allows users to create a profile and follow other users around the world, chat with other users in…
Source link
What’s the difference between six seconds and 15 seconds? Snap Inc., Magna and IPG Media Lab fought the urge to reply, “nine seconds,” and instead examined responses to video ads of…
Source link
There’s a new face on subscription social platform OnlyFans: fashion designer Rebecca Minkoff and her eponymous accessible luxury brand. Minkoff debuted her OnlyFans account last Friday…
Source link
Throughout Black History Month, we’re partnering with agency owner Derek Walker on a series that highlights the ideas, perspectives and successes of Black advertising professionals.
…
Drive-thru activations remain the safest way for brands to engage potential customers in person during the pandemic. To launch a new product line, personal care brand OGX took its…
Just as CBS used its broadcast of Super Bowl 55 to spotlight several promos of its broadcast slate and streaming sibling Paramount+, ESPN Deportes–which had Spanish-language rights to…
Source link
The two remaining U.S. locations of one-time toy giant Toys R Us, which reopened in 2019 with big plans for experiential retail, are closing again. The Associated Press attributed the…
Source link
Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you…
Recent Posts
Politico Europe Hires Nicolas Sennegon as Chief Revenue Officer February 24,2021
NBCUniversal Moves to Fully Impressions-Based Local Ad Buys February 23,2021
How to Sign Up for Clubhouse February 22,2021
Recent Comments